elsewhere

Branding

Elsewhere jewelry is the embodiment of dark luxury, specializing in fine gold jewelry. Each piece is lovingly hand crafted to perfection.

The challenge

Elsewhere Jewelry was looking to update their branding to upgrade from their original DIY logo as they expanded into new markets. This rebrand came in conjunction with their opening of a new store location, and were after a dark, moody but elegant vibe for their new branding and location.

The Solution

To create the elegant sultry vibes Elsewhere was going for, we worked together to create a color palette with high contrast and luxurious colors and a logo that evoked a bit of whimsy without losing the refinement the were after. We focused on curating a specific style of photography for their supplemental imagery direction that leaned towards a dreamy and chic for their social media presence.

let's make some magic together

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